TECHNICAL SOFTGOODS & INDUSTRIAL DESIGN CONSULTANCY

Carry it forward.

BACKPACKS / LUGGAGE / ACCESSORIES

form FOLLOWS function

We understand that product design is more than just lighting the fire of innovation. It’s a thoughtful process of discovering hidden needs and crafting solutions that celebrate a unique company mission and ethos. A process dedicated to developing ideas that are a meaningful extension of brand DNA. And a process that delivers products loyal customers expect. Whether you are a start-up with a new idea, or have a current line-up in need of an extension, FORMSTUDY will help your team carry it forward.

CONTACT

FORMSTUDY ABC’S

Discovering hidden needs.

A. RESEARCH / EXPERIENCE / DISCOVERY

FORMSTUDY ABC’S

Honest ideation & growth.

B. IDEATION / TECH DRAWINGs / CAD MODELING

FORMSTUDY ABC’S

Prototyping & testing for fit.

C. SAMPLING / 3D PRINTING / FACTORY SOURCING

The FORMSTUDY team has a wide range of design and development capabilities to support your project. We offer trend research, sketch ideation, technical drawing, CAD modeling, 3D printing and prototype sampling. We also have extensive experience with domestic and overseas vendor sourcing, material sourcing, fabric development, color study, logos, product branding and visual brand language standards. Additionally FORMSTUDY is dedicated to continual support of the design community offering professional advisement and strategy sessions to help get your creative team on the right track.

our door is open

We're the studio across the hall.

Our dedication to deep understanding of our clients and their customers makes us more than a consultancy. It makes us the studio across the hall. We believe that ideas are stronger when we connect and build them together and we want to share that commitment with you. Whether you are trying to disrupt your industry with innovation, focus a solution to a specific niche, or simply guide products into mass market, we are ready to discuss the needs of your company and help you fire up a strategy and carry it forward.

CONTACT

ROY SWANSON

CO-FOUNDER / DIRECTOR / LEAD DESIGNER

As a Senior Designer for top tier world brands, Roy co-founded FORMSTUDY with the intention of creating a deep and reliable resource for technical softgoods design and brand strategy. It was built out of a passion of designing products that serve as a natural extension of brands DNA and has become a beacon for industry professionals to tap for inspiration and collaboration. If he's not at the studio making and building you can probably find him riding bikes, driving trucks or playing cowboy.

NATE DURANT

CO-FOUNDER / LEAD DESIGNER

Nate cut his teeth early as a Product Designer & Developer for top brands in the Outdoor + Travel industry. With a special interest in tech-wear and fashion he is always on the pulse of quickly evolving trends of fit and function. Born and raised in Denver, if he's not grinding through design iterations you can bet he's in the garage wrenching his classic Bronco or pegging mountain roads on his Ducati Sport Classic.

WESLEY BAUER

INDUSTRIAL DESIGNER II

With over a decade of industry experience, Wes has a wide range of Product Design experience. From developing sleeping bags, tents, gloves for Marmot, to detailed 3D modeling at Grayl, to award winning bag and pack design for Fishpond - Wes can do it all. And he’s not just your average Ohio transplant, he lives the Rocky Mountain lifestyle to it’s fullest running, climbing and camping throughout all four Colorado seasons.

TEAM OPPORTUNITIES

INDUSTRIAL DESIGNER / PRODUCT DEVELOPER

Although we’re not actively seeking talent, we also never know when an opportunity might arise. If you have experience with soft good design in the outdoor and travel industries, or your current work is focused in hard goods and you’re eager to expand your portfolio, please don’t hesitate to reach out! We want to hear from you!